Что общего у CRM и спортзала? Обе сначала вызывают сопротивление… а потом меняют жизнь.

В этом выпуске Наталья беседует с Ильёй Грачёвым — экспертом по Bitrix24, автором книги «История одного менеджера, который ненавидел CRM». Вместе они обсуждают самые распространённые ошибки при внедрении CRM-систем, рассказывают, как избежать саботажа со стороны команды и превратить хаос в структуру.

В выпуске:

– Почему CRM часто превращается в головную боль

– Как не угробить команду при внедрении

– Какие ошибки допускают 9 из 10 предпринимателей

– Что на самом деле делает Bitrix24 — и чего он не делает

– Как построить культуру ответственности и прозрачности

– И зачем бизнесу «цифровой спортзал»

Если вы только думаете о CRM или уже в процессе — этот выпуск сэкономит вам месяцы времени и нервы.

Книга Ильи: доступна на ЛитРес

Бесплатный аудит: Telegram — @grachyovilya

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