Основной контент книги The Persuasion Psychology:
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The Persuasion Psychology:

How to Influence People and Win Their Trust (Powerful Techniques for Business, Sales, and Everyday Conversations)
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The Psychology of Persuasion: Unlocking the Science of Influence


Persuasion is everywhere—woven into every conversation, advertisement, and decision we make. Whether you're negotiating a deal, building relationships, or simply trying to be more influential, understanding the psychology behind persuasion is the key to success.


This book takes you on an eye-opening journey through the most powerful principles of influence, revealing how subtle psychological triggers shape our choices, often without us realizing it. You'll discover how marketers, leaders, and even your closest friends use these techniques—sometimes ethically, sometimes manipulatively.


Inside This Book, You'll Discover:


The Science Behind Influence: How the Mind Responds


Authority and Credibility: Why We Trust Experts


The Principle of Reciprocity: Giving to Receive


Social Proof: The Influence of the Crowd


Scarcity and Urgency: The Fear of Missing Out


Cognitive Biases and Decision-Making: The Mental Shortcuts We Take


The Art of Storytelling: Persuasion Through Narrative


This is not just a book—it's a toolkit for mastering the art of persuasion in business, relationships, and everyday life. Whether you seek to become a more compelling communicator or safeguard yourself from manipulative tactics, this guide arms you with the knowledge to navigate the world of influence with confidence.


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Дата выхода на Литрес:
23 июня 2025
Объем:
90 стр.
ISBN:
9783819744433
Издатель:
Правообладатель:
Bookwire