Muchas de las investigaciones en el campo de los negocios utilizan variables cuyos datos son de tipo cualitativo o categórico, en las que no es posible la aplicación de las técnicas paramétricas. Ante esta situación, y debido a que no se dan las condiciones para utilizar los métodos de la inferencia estadística, dada la rigidez en su aplicación, los investigadores se ven limitados a desarrollar solamente un análisis descriptivo y de resumen de los datos.

Desde esta óptica, la estadística no paramétrica se presenta como una alternativa de solución, con una serie de técnicas y procedimientos que permiten realizar el análisis de dichos datos evitando las restricciones de la estadística inferencial clásica.

En este manual, se presenta un conjunto de técnicas no paramétricas referidas a una muestra, seguido de los casos de dos o más muestras relacionadas, así como de dos o más muestras independientes; finalmente se encontrarán las muestras correspondientes a las medidas de asociación.

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