Как стать успешным предпринимателем в интернете? Как выбрать, что продавать и где найти клиентов в ваш интернет-магазин? Зачем заниматься интернет-маркетингом? Как увеличить продажи в рознице и в бизнесе, у которого еще нет продающего сайта?

Впервые в российской и зарубежной практике в одной книге комплексно рассмотрены нюансы создания и продвижения магазина, начиная с неймнига, регистрации домена и заканчивая юридическими особенностями, стратегией продвижения и поиском инвестора.

Автор книги – владелец сети книжных магазинов, интернет-магазинов книг и строительных материалов, имеющий собственное производство, обучающие компании и ритейл. Алгоритм и пошаговое руководство доказали свою эффективность на личной практике автора. Данное издание может стать главной книгой владельца любого интернет-магазина.

В формате PDF A4 сохранён издательский дизайн.

","html_annotation_litres":"","first_time_sale_at":"2021-06-11T10:05:27","is_azimyt_trial":false,"is_pdw_trial":false,"is_discount_forbidden":false,"is_preorder_show_fragment":true,"reviews_count":3,"livelib_rated_count":1,"livelib_rated_avg":2,"livelib_ratings":{"rating_1_count":0,"rating_2_count":1,"rating_3_count":0,"rating_4_count":0,"rating_5_count":0},"parent_podcast_name":null,"parent_podcast_id":null,"parent_podcast_url":null,"podcast_episodes_count":null,"is_podcast_complete":false,"is_podcast_last_episode":false,"is_webtoon_complete":false,"genres":[{"id":5068,"uuid":"ed1639ac-f034-11e5-a511-0cc47a5454c6","name":"стартапы и создание бизнеса","is_root":false,"url":"/genre/startapy-5068/"},{"id":5337,"uuid":"ed17eee0-f034-11e5-a511-0cc47a5454c6","name":"интернет-маркетинг","is_root":false,"url":"/genre/internet-marketing-5337/"},{"id":5383,"uuid":"ed1822be-f034-11e5-a511-0cc47a5454c6","name":"эффективность бизнеса","is_root":false,"url":"/genre/effectivnost-5383/"},{"id":5062,"uuid":"ed162cc8-f034-11e5-a511-0cc47a5454c6","name":"интернет-бизнес","is_root":false,"url":"/genre/internet-5062/"}],"tags":[{"id":56775,"uuid":"6128b0c2-5b5b-11e4-96e2-0025905a06ea","name":"успешный бизнес","is_root":false,"url":"/tags/uspeshnyy-biznes/"},{"id":57415,"uuid":"6128fc58-5b5b-11e4-96e2-0025905a06ea","name":"увеличение объема продаж","is_root":false,"url":"/tags/uvelichenie-obema-prodazh/"},{"id":59135,"uuid":"6129fc03-5b5b-11e4-96e2-0025905a06ea","name":"бизнес в Интернете","is_root":false,"url":"/tags/biznes-v-internete/"},{"id":103485,"uuid":"6142cede-5b5b-11e4-96e2-0025905a06ea","name":"продвижение бизнеса","is_root":false,"url":"/tags/prodvizhenie-biznesa/"},{"id":245891,"uuid":"af530e95-f827-11ea-ae9a-0cc47a5f137d","name":"бизнес-идеи","is_root":false,"url":"/tags/biznes-idei/"}],"paper_book":null,"paper_books":[],"isbn":"978-5-4461-1472-6","publication_date":"2021-01-01","quotes_count":0,"is_auto_speech":false,"youtube_videos":[],"contents_url":"pub/c/cover/65398876.xml","is_prohibited_for_sale":false,"additional_info":{"registered_at":"2021-06-01T20:42:26","translated_at":null,"current_pages_or_seconds":180,"expected_pages_or_seconds":null},"publisher":null,"copyrighter":{"id":92798,"name":"Питер (Айлиб)","url":"publisher/piter/"},"rightholders":[{"id":92798,"name":"Питер (Айлиб)","url":"publisher/piter/"}],"is_referrable":false,"referral":null,"alisa_url":null,"update_events":["none"],"prequels":[],"alternate_urls":[{"url":"https://litres.de/book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876/","language":"de"},{"url":"https://litres.com/book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876/","language":"en"},{"url":"https://litres.es/book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876/","language":"es"},{"url":"https://www.litres.ru/book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876/","language":"ru"},{"url":"https://litres.pl/book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876/","language":"pl"},{"url":"https://litres.uz/book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876/","language":"uz"},{"url":"https://litres.ee/book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876/","language":"et"}],"is_art_online_readable":false,"webtoon_chapter_number":null,"webtoon_parent_id":null,"next_webtoon_chapter_id":null,"meta_title":null,"meta_tags":{"root":{"title":"Создание и продвижение интернет-магазина: как открыть и заработать, Артур Мазитов – скачать книгу в fb2, epub, pdf на Литрес","description":"Сервис электронных книг 📚 Литрес предлагает скачать книгу 📙 Создание и продвижение интернет-магазина: как открыть и заработать, Артура Мазитова в форматах fb2, epub, pdf! ➤ Оставляйте и читайте отзывы о книге на Литрес!","rel_canonical_url":null,"seo_robots":null,"open_graph_title":"Создание и продвижение интернет-магазина: как открыть и заработать — Артур Мазитов | Литрес","open_graph_description":null,"text":null},"readonline":{"title":"Читать онлайн «Создание и продвижение интернет-магазина: как открыть и заработать», Артур Мазитов – Литрес","description":"Читать онлайн книгу 📙 «Создание и продвижение интернет-магазина: как открыть и заработать» автора Артура Мазитова полностью на сайте или в приложении Литрес: Книги и аудиокниги.","rel_canonical_url":null,"seo_robots":null,"open_graph_title":null,"open_graph_description":null,"text":null},"reviews":{"title":"Отзывы о книге «Создание и продвижение интернет-магазина: как открыть и заработать», Артур Мазитов - Литрес","description":"Читайте лучшие рецензии и отзывы читателей на книгу 📙 «Создание и продвижение интернет-магазина: как открыть и заработать» Артура Мазитова. Более 3 отзывов, 3.75 рейтинг книги по версии сервиса электронных книг Литрес.","rel_canonical_url":null,"seo_robots":null,"open_graph_title":null,"open_graph_description":null,"text":null},"quotes":{"title":"Цитаты из книги «Создание и продвижение интернет-магазина: как открыть и заработать» Артур Мазитов – Литрес","description":"Читайте лучшие цитаты из книги «Создание и продвижение интернет-магазина: как открыть и заработать» Артура Мазитова. ➤ Более 0 цитат и «крылатых» фраз из книги на сайте 📚 Литрес.","rel_canonical_url":null,"seo_robots":null,"open_graph_title":null,"open_graph_description":null,"text":null}},"audio_drm3_key":null},"fulfilledTimeStamp":1747067618812},"getSimilarArtsForRecommendation({\"artIDorSlug\":\"book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876\",\"limit\":24,\"offset\":\"984\"})":{"status":"fulfilled","endpointName":"getSimilarArtsForRecommendation","requestId":"pjCbY4FH7FyI4ClNHeP7F","originalArgs":{"artIDorSlug":"book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876","offset":"984","limit":24},"startedTimeStamp":1747067618285,"data":{"pagination":{"next_page":null,"previous_page":"/api/arts/book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876/similar?limit=24&offset=960"},"data":[],"recommendation_model_version":{"response_model_tag":"not_ranked_top","response_model_name":"not_ranked_top 2025-05-12_16-30-11"}},"fulfilledTimeStamp":1747067618476}},"mutations":{},"provided":{"ArtShortList":{"__internal_without_id":["getSimilarArtsForRecommendation({\"artIDorSlug\":\"book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876\",\"limit\":24,\"offset\":\"984\"})"]},"Art":{"65398876":["getArtData({\"artIdOrSlug\":\"book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876\"})"]}},"subscriptions":{"getBanners({\"place\":\"web-header-full-width\"})":{"iBsPl77lcBoegCUawMtEi":{}},"getArtData({\"artIdOrSlug\":\"book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876\"})":{"CFyvCwQ0h5BwD163M7Gux":{}},"getSimilarArtsForRecommendation({\"artIDorSlug\":\"book/artur-mazitov/sozdanie-i-prodvizhenie-internet-magazina-kak-otkryt-i-zarab-65398876\",\"limit\":24,\"offset\":\"984\"})":{"pjCbY4FH7FyI4ClNHeP7F":{}}},"config":{"online":true,"focused":true,"middlewareRegistered":true,"refetchOnFocus":false,"refetchOnReconnect":false,"refetchOnMountOrArgChange":false,"keepUnusedDataFor":60,"reducerPath":"rtkqApi"}},"HeadHunterApi":{"queries":{},"mutations":{},"provided":{},"subscriptions":{},"config":{"online":true,"focused":true,"middlewareRegistered":true,"refetchOnFocus":false,"refetchOnReconnect":false,"refetchOnMountOrArgChange":false,"keepUnusedDataFor":60,"reducerPath":"HeadHunterApi"}},"user":{"accountSettings":{"actions":{"changePasswordCSRF":{},"changeProfilePrivacyCSRF":{},"setMarketingConsentCSRF":{}}},"credentials":{"isAnon":true,"userID":"0","userSID":"anonimous-empty-sid","name":"Anonymous","groups":[8,16],"lfrom":"","actions":{"changeCredentialsCSRF":{}}},"balance":{"account":0,"bonus":0,"accountFull":0},"basket":{"inBasket":0,"inDeferred":0,"purchased":0},"library":{},"boughtCollections":{"collections":[]},"notifications":{"isLoading":false,"unreadedCount":0,"allCount":0,"list":[]},"abonement":{"active":false,"price":"399"},"subscription":{"subscriptionClass":[{"id":1,"trial":true,"month":1,"price":"0","pricePerMonth":"0","basePrice":"399"},{"id":2,"trial":false,"month":1,"price":"399","pricePerMonth":"399","basePrice":"399"}],"active":false},"partnersSubscriptions":{"isAnyPartnerSubscriptionActive":false,"isMegafonSubscriptionActive":false,"isRostelecomSubscriptionActive":false,"isYotaSubscriptionActive":false,"isA1SubscriptionActive":false,"isKCellSubscriptionActive":false,"isInlabSubscriptionActive":false,"isTinkoffSubscriptionActive":false,"isLifebelSubscriptionActive":false},"socnet":{"attachedSocnets":[]},"avatar":{"availability":false,"avatarHash":"287","actions":{"uploadAvatarCSRF":{}}},"tests":{},"webpushes":{"status":false},"offers":{"offersList":[]},"actions":{"updateMyRegCSRF":{},"uniteUsersCSRF":{}},"authorization":{"actions":{"checkPassCorrectCSRF":{},"otpinLoginCSRF":{},"loginCSRF":{},"attachSocnetCSRF":{},"socnetCSRF":{},"checkSocnetCSRF":{}}},"registration":{"actions":{"checkEmailAvailabilityGUJ":{},"verifyPhoneCSRF":{},"recoverPasswordCSRF":{},"registrationCSRF":{}}},"rebills":{"list":{},"actions":{"deletePaymentCardCSRF":{},"getRebillsGUJ":{}}}},"foundationUser":{"id":0,"login":"","BSK":[],"LKS":[],"is_staff":false,"isOfficeUser":false,"profile":{"has_folder_arts":false},"account":{"display":0,"real":0,"full":0,"bonus":0},"settings":{"profile_privacy":"default","is_safemode_enabled":null},"socials":[],"library_info":{"title":null,"logo":{},"host":null,"is_school_user":false},"abonement":{"id":null,"is_active":false,"price":null,"rebill_id":null,"valid_till":null,"grace_period_start":null,"gift_arts_refresh_at":null,"payment_system_id":null,"purchase_origin":null},"subscription":{"id":null,"grace_period_start":null,"rebill_id":null,"payment_system_id":null,"purchase_origin":null},"partner_subscriptions":{"has_active":false,"subscriptions":[]},"phone":{},"ab_tests":[],"isLoading":false,"error":{},"isAsking":false,"actions":{"teleport_CSRF":{}},"varioqubTests":{"ymabParam":"","flags":{},"testIds":[],"initialized":false,"initializingError":false},"loyalty":{"is_loyalty_user":false,"bonuses_info":null},"is_tester":false},"browser":{"screen":{"width":null,"height":null},"urlParams":{},"pda":false,"clientHost":"www.litres.ru","headers":{"client-host":"www.litres.ru","ui-currency":"RUB","Ui-Language-Code":"ru","x-request-id":"2efeac7c03c304c8110f1b0b1987b5fc","Basket":"","Wishlist":""},"isRobot":true},"player":{"data":{"playerSettings":{"url":"","drm3key":"","isPlaying":false,"volume":0.5,"playbackRate":1,"muted":false,"isContentsOpen":false,"downloadForbidden":false,"readOnly":false,"isAnon":true,"isChapterLoading":false,"contentsData":[]},"currentTime":0,"playerData":{"error":null,"event":null,"isReady":false,"loadedTime":0,"duration":0,"totalDuration":0,"isHalf":false,"canBackward":false,"canForward":true,"stats":{"hits":0,"secondsListened":0}}},"notes":{"order":0}},"payment":null,"pages":{"personalCabinet":{"paymentsHistory":{"payments":{"paginator":{"page":0,"limit":0,"maxPageNumber":0,"items":0},"pages":[]},"actions":{"paymentsHistoryCSRF":{}}},"userLibraries":{"libraries":[],"actions":{"teleportCSRF":{},"unsubscribeCSRF":{},"uniteCSRF":{},"uniteCSRFV2":{},"getUserLibrariesCSRF":{}}},"loyaltyCards":{"list":[],"actions":{"changeLoyaltyCSRF":{},"getLoyaltyCardsCSRF":{}}},"spam":{"userChannels":[],"userLangs":[],"actions":{"updateChannelsCSRF":{},"getUserChannelsGUJ":{},"getUserLangsGUJ":{}}},"bonuses":{"bonusExpiration":[],"actions":{"getBonusExpirationGUJ":{}}}},"paymentReceipts":{"receipts":[],"actions":{"getPaymentReceipts":{}}}},"global":{"auth":{"activeStep":"authenticationByEmail","fallbackStep":"init","stepsHistory":[],"formData":{},"isRateLimitError":false},"header":{"auth":{"isAuthPopupVisible":false,"analyticsData":{}},"banners":{"subscr":{"isActive":false},"onlyLitres":{"isActive":false},"promotion":{"isActive":false},"audioSubscr":{"isActive":false},"tvCampaignBanner":{"isActive":false}}},"globalModals":{"visibilityState":"init"},"availableBonuses":{"list":{},"actions":{"getAvailableBonusesListGUJ":{}}},"login":{"authValues":{"code":"","email":"","pwd":"","phoneCode":{"id":"91","tel_codes":[{"tel_mask":"7 XXX XXX XX XX","tel_code":"7"}],"code":"RU","name":"Россия"},"phone":"","otpin":""},"activeStep":"welcome","strategy":"email","isBiblioLogin":false,"isOldUser":false,"isVerifyPhone":false,"isLoading":false,"loginFormat":"email","passRecovery":{"method":"email","isTimerActive":false},"prevSteps":["welcome"],"usersMerges":false,"isLoginReserved":false,"serverError":null},"search":{"query":"","searchResults":[],"history":[],"loading":false,"error":{},"isInitiated":false},"interface":{"loginPopupError":{"isOpen":false},"stickyPlayer":{"isOpen":false},"bookUpsalePopup":{"isOpen":false},"isPageWithPlayer":true,"checkoutBox":{"isOpen":false,"height":0},"helpdesk":{"isOpen":false},"spamTickets":{"isOpen":false,"isHtmlFetched":false},"paymentPopup":{"isOpen":false},"reviewComplainPopup":{"isOpen":false,"id":0},"forceScroll":{"scrollToReviewForm":false,"scrollToReviewId":0},"sharingPopup":{"reviewId":0,"userName":"","userId":0,"rating":0,"comment":"","date":"","hasAvatar":false,"isOpen":false,"isReply":false},"headerHeight":0},"lastViewedBooksWidget":{"arts":[],"isLoading":false,"error":null},"phonecodes":{"countriez":"","actions":{"getPhonecodes":{"isLoading":false}}},"onboarding":{"isOpen":false},"genres":{"popup":{"history":[],"currentGenre":null,"isOpen":false}},"arts":{"details":{"xmlProps":null},"reviews":{"list":[],"idMap":{},"sortType":"popular","pagination":{"next":null,"previous":null},"userReview":null,"lastGetRequestDate":"Wed May 07 2025 14:17:30 GMT+0000 (Coordinated Universal Time)","actions":{"getArtsReviews":{},"addArtsReview":{},"getUserArtsReviews":{},"addArtReviewLike":{},"removeArtReviewLike":{},"addArtReviewDislike":{},"removeArtReviewDislike":{},"addReviewReply":{}}}},"take":{"take":{"actions":{"takeBookCSRF":{}},"rating":[]}},"reviews":{"actions":{"addReviewComplain":{}},"activeReply":-1},"searchPage":{"query":""},"zeroSearchPage":{"recommendationBlocks":[],"loading":false,"error":{},"isListInitiated":false,"isInfoInitiated":false,"data":{"art_slider":{"data":[],"pagination":{"next_page":null,"previous_page":null},"loading":false},"person_list":{"data":[],"pagination":{"next_page":null,"previous_page":null},"loading":false},"series_list":{"data":[],"pagination":{"next_page":null,"previous_page":null},"loading":false},"tag_list":{"data":[],"pagination":{"next_page":null,"previous_page":null},"loading":false}}}},"face":{"language":"ru","host":null}}

Книги, похожие на «Создание и продвижение интернет-магазина: как открыть и заработать», Артур Мазитов